The Best Deals in Harper Woods

This is part of a 5 day long series where we’ll be sharing some useful tips & tricks about making money by selling various items. Consider each of these as a special niche report we’re providing you (for free!). Come back tomorrow to see the next item in this series. (you can subscribe via our RSS feed located towards the top right of this page, so you don’t miss anything!)

The tips will show you the ins and outs of selling specific niche items. They’ll give you ideas for targeted sale letters, promotional emails, website content, list building and traffic generation.

Once you combine all these tools and strategies together you’ll have an arsenal of marketing weapons at your disposal. It doesn’t matter if you are selling niche products as a business, affiliate or auction seller. They will give you an overall road map for improving your niche selling process.

Ok, let’s get going with todays special niche:
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How To Sell Video Games

Reasons Why People Buy Video Games

People have many different reasons why they buy products. It’s your job to figure out what reason(s) will persuade them to buy. The reasons are usually based on emotions they want to experience rather than logical reasons.

Here are some reasons to get you started:

They want complete short term goals that video games offer.

~ They like the thrill of winning challenging games.
~ They like to be entertained and escape the reality of real life.
~ They can relax and give their hands something to do.
~ They like to play the role of a character they fantasize about being.

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Types Of Video Games To Sell

There are many types of products you can sell. You just need to determine who your target market is and what specific item they want. Or you could sell a couple different ones in a package deal.

Here is a good list:

Sports, Boardgames, Building, Card/Casino Games, Roleplaying, Children, Strategy, War, Shooter, Word/Trivia, Learning, Puzzle, Action, Fighting, Simulation, Multi player, Adventure, Carnival, Racing, Arcade/Classic,

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Words Or Phrases That Sell Video Games

Just one simple word or phrase in your ad copy can be the difference whether a person buys or not. You need to use ones that will persuasively describe your product. You can use them for headlines, benefits, features, paragraphs; etc.

Here are some targeted words and phrases:

excellent graphics, real sound effects, awesome sequel, good storyline, amazing music, very addictive, great gameplay, simple controls, cool levels, easy navigation, smooth movement, fun and entertaining, beautiful visuals, award wining, customizing options

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Graphics Or Images That Sell Video Games

As you may know, pictures can sometimes sell better than words alone. People will project themselves in the pictures and persuade themselves to buy the product. Even the colors of your web site and graphics can trigger people to buy.

Here are some imagery ideas:

~ Popular characters in the game. (cartoons, people, creatures, etc)
~ Scenes from the game. (levels, intro pictures, etc)
~ Famous people the game is based on. (athletes, celebrities, professional, etc)
~ Famous stuff the game is based on. (race cars, tanks, weapons, tools, etc)

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Stories That Sell Video Games

In most sales letters, audio ads or video ads there is usually a mini story that advertisers use to attract you to the product. Some people even imagine themselves in the story as they hear it.

Here are some good story lines:

~ A video trailer of the video game.
~ A short walk through of the video game.
~ Music clips from the video game.
~ A ebook with the storyline of the game.
~ The story of how the video game was created.

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Upsell And Backend Products To Sell With Video Games

Once a person decides to buy or becomes a customer it is a good idea to offer them another product soon after because they are already in a buying mood. It’s usually easier to sell to an existing customer than a brand new prospect.

Here are some add on product ideas:

~ The upcoming sequel of the video game.
~ A video game storage case.
~ A music soundtrack of the video game.
~ Video game accessories for the game or game system.

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Bonus Or Content Ideas That Sell Video Games

Mainly businesses or affiliates will give people information product bonuses or use content on their web site to persuade them to buy. They also use them as incentives to get people to subscribe to their opt-in list.

Here are some bonus or content suggestions:

~ Video game cheats for the game.
~ A strategy guide ebook for the video game.
~ Previews of similar upcoming video games.
~ An online community membership for the game players.

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Keywords And Phrases That Sell Video Games

Tons of people like to promote their products in the search engines or with pay per click ads because they are a good, high traffic resources. The main objective is to use or pick the right keywords and phases that will increase your web site ranking or sell the best.

Here are some keywords and phrases to get you started:

video games, pc video games, video games reviews, new video games, play video games, old video games, (system) video games, classic video games, racing video games, cheap video games, discount video games, arcade video games, buy video games, rpg video games, fighting video games, used video games, video game consoles, video game releases, computer video games, video game rental, online video games

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Special Offers That Sell Video Games

A lot of people decide to buy products because of a special offer or deal. People are always looking of a good bargain or a extra incentive. People use logical reasons to buy to backup their emotional wants and needs.

Here are some special offers examples:

~ Offer specialty items with the game. (t-shirts, bumper stickers, patches, etc)
~ They can advertise their old video games for sale at your site for free.
~ You give them a free 30 minute consultation of playing tips for the video game.
~ You’ll give them one of your used games for free.

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Don’t forget to come back tomorrow for the next special niche report!
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Here’s some video game items you might be interested in:

Sid Meier's Civilization Revolution (Video Game) tagged "video game" 25 times

Sid Meier's Civilization Revolution (Video Game)
By 2K Games

Buy new: $29.82
37 used and new from $15.99
Customer Rating:

Customer tags: playstation 3(121), video games(71), civilization(52), strategy(46), sid meier(36), ps3 games(35), games(33), simulation(28), blu-ray(9), civ rev(4), kickass games(4), turn based(3)

Jakks Pacific G2 Game Girl Hannah Montana Guitar Video Game (Toy) tagged "video game" 19 times

Jakks Pacific G2 Game Girl Hannah Montana Guitar Video Game (Toy)
By Jakks

Buy new: $39.91
17 used and new from $13.99
Customer Rating:

Customer tags: video games(48), hannah montana(34), toys(16), guitar(16), electronics for kids(11), top holiday toys(11), jakks(11), toy(9), guitar hero(7), rock band(3), hannah montana guitar(3), toy guitar(2)

Soul Calibur IV (Video Game) tagged "video game" 15 times

Soul Calibur IV (Video Game)
By Namco

Buy new: $19.47
70 used and new from $8.95
Customer Rating:

Customer tags: playstation 3(114), video games(78), soul calibur(43), fighting game(33), darth vader(22), star wars(17), sequel(14), fighting(9), sciv(9), nightmare(6), soul calibur iv(5), fighter(4)

Lego Indiana Jones: The Original Adventures (Video Game) tagged "video game" 12 times

Lego Indiana Jones: The Original Adventures (Video Game)
By LucasArts Entertainment

Buy new: $9.80
98 used and new from $0.98
Customer Rating:

Customer tags: xbox 360(78), video games(65), indiana jones(39), lego(39), indy(16), family game(9), videogame(8), xbox(5), adventure(3), lego indiana jones(2), albert, action

Wii Fit (Video Game) tagged "video game" 11 times

Wii Fit (Video Game)
By Nintendo

66 used and new from $9.98
Customer Rating:

Customer tags: wii fit(1235), wii(750), exercise(731), fitness(467), wii game(435), nintendo(308), yoga for beginners(246), yoga(225), yoga for kids(58), video games(54), balance(42), cool(29)